I know many people are interested in what a search engine evaluator does (also known as “Google rating“), so I'm going to try to explain it to you. I hope this helps some!
What is a search engine evaluator?
Basically, this is a person who evaluates search engine results to determine if they are relevant or not to the term typed in. This is just one way that major search engines ensure search queries lead to accurate results.
For example, if you were doing a search on “the Atlanta Braves,” hopefully their official website would show up either at the top or near the top of the results. That's because that's probably the most relevant result out there. Other sites, like personal blogs about the Braves or new stories involving them, would also be relevant, but not quite so much as the official site. A result that was about soccer would of course not be relevant at all.
As a search evaluator, it's your job to determine the relevancy of these pages based on specific search terms. There are also other little jobs and tasks you might do as well depending on the company you're working for, but this was the main thing I did when I worked as a search evaluator.
How much does search evaluation pay?
The pay is pretty good, generally more than $13 per hour. However, most search evaluation companies ask their workers to sign NDA's regarding pay rates. This makes it difficult to find the info.
How hard is it to get hired?
You have to take a lengthy test, but you'll get a lot of material to study before you take it. If you really pay attention to the study material and refer back to it while you test, you shouldn't have a lot of trouble getting hired.
How many search evaluation companies are there to work for?
I know about five. The links below will take you to my reviews of these companies, and these reviews should include information on where to apply if that company is hiring.
And you can also find search engine evaluation tasks on Amazon MTurk through CrowdSource.
Here are the great things about doing search engine evaluation from home:
- Good pay
- Very flexible work (although some companies do require you put in a certain number of hours per week)
- Non-phone (this is a plus if you need non-phone work)
- Some people find they really enjoy the nature of the work
- Some tasks require you to use only your smartphone for working.
And here are the not-so-good things about it:
- Keeping up with your time. The company I worked for required me to track my time and send them an invoice. Not sure if they all work this way.
- Monthly pay
- No Paypal (with the exception of iSoftStone who does have a Paypal option). I know you may not think this is bad if you don't like getting paid with Paypal, but I prefer it. When I did search evaluation, the options were check or direct deposit.
- Not so easy to do around the kids. While this is non-phone and would seem ideal to do around kids, it's not. The fact that you must track your time makes it rather tedious where interruptions are common. And if you have kids at home with you, you probably get interrupted often. I would advise trying to do the work while they're at school or in the bed.
- Not always consistent. Sometimes the work comes and goes.
- Contract-based employment. If your contract doesn't renew, you don't have a job. And you can never be sure that your contract will get renewed.
- With all of these companies except for iSoftStone, you cannot work for more than one at a time. For example, if you have a contract with Leapforce, you cannot work for Lionbridge and vice versa. iSoftStone is the exception to this rule and doesn't mind what other companies you're working for.
So I hope this answers some questions about it and makes it a little more clear. If you'd like more info, I highly recommend the e-book, Make Money From Home As a Google Rater, by Hanley Griffin. It is very inexpensive at just .99 cents and has 68 reviews on Amazon, most of which are 5-star.